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Asset Management

Asset management is marked by an evolving economic landscape, with interest rates maintained at a high level and elevated geopolitical risks. Active investment strategies, diversification, and risk management will play a crucial role in generating alpha and adapting to this dynamic context.

Asset Management

How to address the challenges related to the rise of sustainable investment (ESG), massive datafication, and the adoption of innovative technologies (AI) to remain competitive in an ever-changing landscape?

An industry confronting multiple challenges

Asset managers in Europe are at a turning point. On one hand, the evolving regulatory landscape and geopolitical turbulence pose challenges. On the other hand, the emergence of Generative AI (GenAI) and persistent questions about the direction and duration of an uncertain economic environment are generating risks.

  • Adapting product offering and distribution models

    How to simplify and clarify offering by focusing on its strengths?

    • Differentiated positioning based on the type and size of players in a highly competitive sector
    • A market for passive ETFs and, more recently, actively managed ETFs experiencing strong growth that competes with active management
    • Structured products and packaged products like fund of funds that are highly favored by clients
    • Specialization of players (for example, growth funds / sustainable thematic funds)

    What segmentation for the product offering and what positioning for the different brands / expertise?

    • Differentiated solutions and product ranges based on the type of retail client (collective management, discretionary management, managed solutions..) vs. institutional clients (insurance solutions, advisory and selection, mandates..)
    • Retailization of the activity, for example for Private Equity (Private Corner, Altaroc..)

      How to reinforce the distribution channels (intermediary, direct, Blockchain..)

      • Development of B2C with the emergence of blockchain technologies for the distribution of certain types of products (money market funds for corporate treasurers, real estate products..) through platform solutions (IZNES & Funds DLT)

      • Getting to know clients better to enhance their experience

        Providing new digital solutions to its clients

        • Websites varying in completeness depending on the size of the asset manager.
        • Solutions (extranet..) also offered to partners such as distributors, IFAs, or insurers to provide general and personalized information (news, performance, etc..)

          Knowing ultimate investors and managing associated data 

          • Systems in place around product governance and exchanges with distributors allowing asset managers to better understand target markets 
          • CRM solutions allowing tracking of fundraising and sales activities

          Accelerating innovation (digital, RPA, artificial intelligence) 

          • Integration of Fintech solutions at various levels of the asset manager’s value chain (portfolio construction, macro-economic analysis, task automation…)

          • Optimizing operational model and integrating innovative technologies

            Assessing the value chain / Focusing on core activities / Streamlining end-to-end processes

            • Some maturity among major players in terms of industrializing front to back processes 
            • New processes to anticipate, notably in integrating ESG constraints in fund management and marketing

            Establishing a Data Centric organization

            • Data costs have skyrocketed in recent years
            • Growing needs in terms of data to fuel more sophisticated and complex client & regulatory reporting 

            Adopting agile work methods and adjusting human capital

            • New ways of working since COVID (Telecommuting…)
            • Increasingly adopting agile project management to avoid tunnel effects

          • Aligning with regulations

            A dense and complex regulatory framework

            • An already dense current regulatory framework 
            • A challenging PRIIPS migration for Asset Managers in early 2023
            • New milestones ahead for SFDR, Taxonomy, and CSRD regulations

            Adopting a holistic approach for creating value for clients

            • Challenges for Asset Managers to have a comprehensive and aligned offering that meets distributor needs in the context of client sustainability requirements

            Integration of sustainability into product offerings / reporting — ESG / SFDR / Taxonomy…

            • Some complexity in reliably and comprehensively feeding EET matrices to distributors

            • Business strategy

              Review strategic positioning and distribution models, perform client segmentation, develop partnerships and optimize revenue model

            • Product range and distribution model

              Rationalize of product range, market new thematic products, adapt and develop new distribution channels

            • Client experience

              Build seamless client journey and experience

            • Operating models

              Explore options to optimize operating models and streamline front-to-back processes

            • Target IT architecture

              Understand vendors market landscape, perform system selection (RFI / RFP), build target architecture, design implementation roadmap and migration strategy

            • Compliance

              Understand regulatory constraints, perform impact and gap analysis, implement remediation plan, perform audit